No Status

McDonald's Case Study: Bridging Brand and Play | Arctic7

Bridging Brand and Play: An Interview with Lindsay Blenkhorn Daggitt
Mcdonalds happy studio with happy Mcdonalds boxes
Coming Soon

Rainbow Six Siege Co-Development

Scaling AAA FPS Level Design & Live-Ops
Titles Our Team Worked On

Game Development & AAA Co-Development Services


Arctic7 provides game development and AAA co-development services to help studios ship on time without sacrificing quality. Whether you need full-cycle production or a specialist team to plug into your pipeline, we support PC, console, and mobile development in Unreal Engine and Unity, with proven delivery across complex, multi-discipline builds.

Full-Cycle Game Development & AAA Co-Development Services

Full-Cycle Game Development From discovery and GDD through production, QA, certification support, and launch. We help you plan milestones, staff the right disciplines, and keep quality consistent across art, engineering, and design so your team can ship with confidence.

Technical Co-Development & Staff Augmentation

AAA Co-Development (Engineering, Art, Design) Add a senior, production-ready team to your pipeline. We integrate with your tools, branching strategy, and review cadence to deliver feature work, systems, content, and performance improvements without disrupting internal velocity.

LiveOps, Porting & Monetization Design

Maximize your ROI with expert LiveOps, cross-platform porting (Console/Mobile/PC), and economy design. We ensure your game remains profitable and performance-optimized post-launch.

At Arctic7, we're passionate about game design and development, and we value collaboration. We're excited about the possibility of working together.

OUR Approach

As Game Directors,

you understand the importance of a strong creative partnership. We work closely with you to bring your unique vision to life, ensuring your game resonates with players.

With our team's track record in developing industry-renowned titles,

we ensure your game not only meets but exceeds expectations. Our commitment to game design and analytics adds tangible value to your project.

We always listen to our player community,

ensuring that our games are not just engaging but also resonate deeply, delivering experiences that they truly desire and value.

Staying ahead of industry trends,

we provide insights and expertise to contribute to your project's success.

Our Technology & Expertise

Engines: Unreal Engine 4/5, Unity, Proprietary Engine Support.
Platforms: PlayStation 5, Xbox Series X|S, Nintendo Switch, PC, and Mobile (iOS/Android).
Specializations: FPS, Action-Adventure, RPG, and Transmedia IP Expansion.

FAQs

What’s the difference between co-development and outsourcing?
Co-development is a collaborative model where our team works alongside yours and stays aligned to your production goals, standards, and review cadence. Outsourcing is often structured as more separated delivery, where a vendor completes defined tasks and hands them off. Co-development typically involves tighter integration, more frequent iteration, and shared ownership of milestones.

How do you integrate with our pipeline and tools?
We align to your existing pipeline, then set clear ownership, milestones, and review checkpoints. Integration typically includes onboarding to your source control and project tracking workflows, matching your communication cadence, and agreeing on quality bars, documentation standards, and definitions of “done” so delivery stays predictable.

Can you support Unreal Engine and Unity projects?
Yes. We support projects built in Unreal Engine and Unity, including engineering and content delivery, performance optimization, and pipeline collaboration. If you’re using proprietary tech or custom tooling, we can adapt to your environment during onboarding.

Our Experience

Mcdonalds happy studio with happy Mcdonalds boxes
No Status
McDonald's Case Study: Bridging Brand and Play | Arctic7
A case study on our game development partnership with McDonald's for their Happy Studio virtual world, and how we bridge brand and play.
Coming Soon
Rainbow Six Siege Co-Development
interview with Kehdrin Gonzalez

NEWS &
UPDATES

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New Immersive & XR Media Capabilities Added to Arctic7's Suite of Games, Film & TV and Digital Services

Mar 6, 2025

Press Release - New Immersive & XR Media Capabilities Added to Arctic7's Suite of Games, Film & TV and Digital Services

A girl enjoying virtual reality
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Arctic7 Shares Details of its Work on Skeleton Crew and Cinematics Partnership with Fateless

Mar 3, 2025

Press Release - Arctic7 Shares Details of its Work on Skeleton Crew and Cinematics Partnership with Fateless

Skeleton crew casts
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The Human Touch: Adding Personality to Project and Product Management

Feb 10, 2025

Whether it’s your team, your client, or your stakeholders, understanding the human dynamics is just as critical as hitting milestones.

A girl with brown hair and dark colored spectacles

Let's bring your world to life.

Whether you’re building a new franchise or evolving an existing one, Arctic7 helps you craft connected experiences across games, film, and digital. Let’s talk about your vision – and how to bring it to life.